Gordon is responsible for technology, engineering, development, and quality assurance for Mediaocean’s Spectra, Aura, and Optica products. He has dedicated over 30 years to developing world class enterprise applications exclusively for the Advertising industry. Gordon comes to Mediaocean from his role of EVP of Technology at MediaBank, which he joined through MediaBank’s 2007 acquisition of Datatech Software. At Datatech, he was a VP and Partner. Gordon joined Datatech in 1989, tasked with developing Bill/Pay across the company’s media products and serving as the chief architect of its Direct Response product. Gordon started his career at CJDS, now Harris Corporation, in 1983. He graduated from the State University of New York, Plattsburgh, with a BS in Computer Science and a minor in Mathematics.
Gordon H. Cohen
EVP, Global Agency Systems